Key takeaways
- Pick Synthesia for scripted training videos with stock avatars. Pick HeyGen if a personal avatar or translation is the main need.
- Pick Synthesia if: You make training or how-to videos from scripts
- Pick HeyGen if: You want an avatar of yourself with your own voice
Synthesia vs HeyGen side by side
| Detail | Synthesia | HeyGen |
|---|---|---|
| Made by | Synthesia | HeyGen |
| Best for | Businesses that make training or how-to videos, Teams that do not want to film a presenter | Businesses that want a custom avatar of themselves, Teams that translate videos for other languages |
| Not a fit for | Teams that mainly edit footage they already filmed, Businesses that need long videos on a tiny budget | Teams that want unlimited video on a low budget, Businesses that mainly edit existing footage |
| Free plan | Yes | Yes |
| Paid plans from | $19 per month billed monthly, or $14 per month billed yearly for Starter | $29 per month, or $24 per month billed annually, for Creator |
Prices as listed on each vendor’s pricing page. See the Synthesia and HeyGen pages for every plan and its source.
When to pick which
Pick Synthesia if
- You make training or how-to videos from scripts
- You want a lower monthly price when billed yearly
Pick HeyGen if
- You want an avatar of yourself with your own voice
- You translate videos into other languages
Our take
Pick Synthesia for scripted training videos with stock avatars. Pick HeyGen if a personal avatar or translation is the main need.
More design and video comparisons
Rather hand it over?
Synthesia vs HeyGen: common questions
Are Synthesia and HeyGen free to try?
Yes. Synthesia has a free Basic plan and HeyGen has a Free plan, and both add a watermark to videos.
Sources
Read on November 6, 2026. Vendors change prices and menus, so check the live page before you buy.
About the author
Andy Kang, AI Partner Team. Andy Kang writes the AI directory for AI Partner Team, which sets up and builds AI tools for small businesses alongside managed IT. Each page is written from the vendor’s own pricing, help and trust pages, and shows the day those pages were checked.
- Facts come from the vendor’s own website and help docs, linked on every page.
- Each page shows the date we last read those sources.
- We do not score or rank tools. We say who each one suits and who it does not.
- If a vendor does not publish a price, we say so instead of guessing.